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Videos


Heather Hansen
Jan 29, 20201 min read
Credibility And Creativity Win
When it comes to advocating, credibility and creativity win. They are just 2 of the 5 Cs of an Advocate and they are powerful. One of my...


Heather Hansen
Jan 8, 20202 min read
Learn to Say “No”
A big part of advocating in the courtroom is learning how to say “No”. In order to keep the focus on your case, you have to make choices....


Heather Hansen
Jan 1, 20202 min read
Change Minds in 2020
What you see is what you get If you want to change minds in 2020, change what people see. And you do want to change minds. You might...


Heather Hansen
Dec 19, 20191 min read
Choose the Roller Coaster
Are you the type of person who will choose the roller coaster, or do you go for the Tilt-a-Whirl? I always go for the roller coaster. ...


Heather Hansen
Dec 12, 20192 min read
Change Perspectives, Change Lives
C hange perspectives, change lives. When you communicate, you’re sharing perspectives, but when you’re advocating you’re changing them....


Heather Hansen
Dec 4, 20192 min read
Does Public Speaking Make You Nervous? Try This
Does public speaking make you nervous? If so, this might be the secret weapon that will help. I’ve been trying cases in front of juries...


Heather Hansen
Nov 20, 20191 min read
Want to Win? Go Beyond Communicating and Become an Advocate
When you want to win–sales, attention, loyalty or engagement-you have to go beyond communicating and become an advocate. Communicating is...


Heather Hansen
Nov 13, 20193 min read
3 Tools to Be Your Own Best Advocate
If you want to succeed, no matter what you do, you need these 3 tools to be your own best advocate. As AI continues to take over jobs,...


Heather Hansen
Nov 13, 20193 min read
You Are An Advocate. The One Way to Be the Best
You are an advocate. You publicly support your family, your ideas, and ideally yourself. And you have your “juries”, whether it’s your...


Heather Hansen
Oct 29, 20192 min read
How Does Your “Jury” Want to Feel?
When you advocate for your big idea, you need to consider how your jury (your clients, your customers, your team etc) wants to feel....


Heather Hansen
Oct 22, 20191 min read
I Wish I Could Do It for You
I wish I could do it for you. I wish I could take your big idea, put it into my head, and use the tools of an advocate to get all that...


Heather Hansen
Oct 15, 20192 min read
Who Is Your Jury?
One of the first questions I ask my clients is “Who is your jury?” Because in order to be a good advocate, you have to know what you are...


Heather Hansen
Oct 2, 20193 min read
Want to Win? Stop Communicating and Start Advocating.
You have a big idea. If you want to win support, attention, loyalty and engagement for your big idea it’s time to stop communicating and...


Heather Hansen
Sep 11, 20192 min read
Win an Argument, Lose…Everything?
I’m an unusual trial attorney. Most trial attorneys tell me they like to argue. Even if they don’t like it, they say it’s a necessary...


Heather Hansen
Sep 5, 20193 min read
The One Thing Proven to Work Against Bullies
As we head back to school and work this fall, you should know there’s one thing that has been proven to work against bullies. It’s...


Heather Hansen
Aug 28, 20192 min read
Want to Win? Time to Think
As a trial attorney, it’s my job to win. And I love winning. But even more than I love winning, I love talking to my keynote and workshop...


Heather Hansen
Aug 20, 20193 min read
I Had to Fire Myself
Something happened recently. I’m not proud, but I have to tell you about it. Last week I had to fire myself. It was the perfect storm....


Heather Hansen
Aug 9, 20192 min read
Are You an Advocate? You’d Better Be.
Are you an advocate? If you want success, no matter what it is you do, the answer is a resounding yes. The definition of advocate is one...


Heather Hansen
Aug 4, 20192 min read
Storytelling Isn’t Enough. Advocate.
There’s a lot of interest in storytelling right now. People are using it in sales, marketing and branding, and for good reason. Stories...


Heather Hansen
Jul 11, 20192 min read
Build Credibility and Keep It
Everyone wants to build credibility, and keep it. Here’s the key–start with yourself . It’s been over two years since I started my weekly...
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